CONTROLLED PROSPECTING AUTOMATIONS

Turn property signals into consistent prospecting activity.

Build controlled sales and lettings automations around supported property signals in the postcodes available to your branch. Choose whether eligible matches enter a review queue or proceed automatically after branch safeguards are applied.

Price reduced twice in SW11
ActiveReview required
LIMIT
38/100
Supported signal matched
Branch controls checked
Letter queued
Send history recorded
Back to market, 3 bed terrace, SW11
12
Pending review
38
Sends this month
How it works

How controlled property prospecting automations work

Choose the opportunity and scope once. As daily property updates are processed, ProspectOS evaluates eligible matches and applies the configured controls before activity continues. Explore the Map and property intelligence.

Define the opportunity

Choose the target pipeline, branch postcodes, supported property signals and available targeting criteria.

Evaluate eligible matches

ProspectOS compares daily property updates with the rules and filters configured for the automation.

Apply branch controls

Eligible matches remain subject to postcode access, own listing protection, blocked addresses, duplicate rules, wallet balance, limits and valid templates.

Review or continue

Choose whether eligible matches enter the Review Queue or proceed automatically after the configured checks are satisfied.

Automation types

Four ways to make prospecting more repeatable

Choose the automation structure that fits the opportunity, from one controlled action to a longer sequence with review and exit controls.

Standard Campaign

One controlled action

Prepare one campaign when a property newly meets the selected supported signal and targeting rules.

Use cases
Price reductionsBack to marketFall throughsWithdrawn listingsNew to marketStatus changes

Nurture Journey

A controlled sequence

Build a sequence using send, wait, condition and end steps, with configured exits when the property status or eligibility changes.

Use cases
Follow up messageStop on status changeMulti step follow up

Sold Near You

Turn a qualifying sold event into local activity

Use a qualifying sold event to prepare a campaign for a supported surrounding audience, subject to the selected radius and recipient limits.

Use cases
My recent salesCompetitor salesSold or SSTC triggersRadius targetingPer event limits

Off Market Opportunity

Prioritise beyond the portals

Use supported propensity bands, confidence levels and reason tags to prioritise selected off market properties. Treat these as signals for review, not certainty about vendor intent.

Use cases
Long ownershipHigh propensityListing historyPrice historyPostcode coverage
Automation modes

Choose the level of control for each automation

Set an automation to Automatic or Review Required. Both modes remain subject to branch scope, territory, safety, wallet, template and limit controls.

Eligible matches can proceed after branch and postcode scope, own listing protection, blocked address, duplicate, wallet, limit and template checks are applied.

Price reductionsBack to marketWithdrawn listingsClear repeatable rules

Eligible matches enter the Review Queue and require an authorised user to approve or reject them before the send proceeds.

New automationsHigher value sendsManager approvalBulk review workflows
Review Queue
Properties waiting for approval
12 properties
Select all
23 Example Road, SW11
Price reduced twiceHigh
47 Sample Lane, SW11
Back to marketMedium
Controls and safeguards

Keep scope, spend and activity under control

Automation should make prospecting more consistent while keeping the branch controls visible and practical.

Monthly limits

Set an activity limit for each automation and monitor recorded usage against it.

65%

Review Required mode

Hold eligible matches for authorised approval before the send proceeds.

Enabled

Pause when needed

Pause or resume an automation without rebuilding its configured rule.

Branch scoped activity

Keep each automation within the active branch and the postcodes available to that branch.

SW11 Branch

Recorded performance

Open reporting for an automation and review recorded sends, costs and outcomes where available.

Review automation reporting
System integration

Keep automation activity connected to the wider prospecting workflow

Recorded sends can retain their automation, property, branch, template and cost context. When engagement or an enquiry is captured, the team can manage the opportunity and review the recorded activity across ProspectOS.

1

Automation prepares an eligible send

A property meets the configured rule and passes the required controls before the selected letter or postcard proceeds.

2

Studio applies the selected template

The campaign uses the approved design and written template selected for that automation.

3

Engagement is captured

Supported QR engagement, form responses, calls or replies can be recorded with the available campaign and property context.

4

Pipeline supports the follow up

When an enquiry or prospect record exists, the team can assign ownership, record activity and manage the next action, valuation and outcome.

5

Insights supports review

Compare recorded automation, campaign, postcode and outcome information to understand which activity deserves further attention.

CONTROLLED PROSPECTING AUTOMATIONS

See how controlled automations could work across your patch

Bring one branch, one priority postcode and one instruction growth objective. We will show how supported property signals can move through review or automatic workflows while branch controls remain visible.

30 minute walkthrough
Guided session
One sample record
Your patch
Sales, lettings or both
Your focus

Follow the journey from property signal to recorded prospecting activity.

Book my Patch Walkthrough
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